Compliance Notice - ITX Retail Ireland Limited trading as Zara
Enforcement type:
Compliance Notice
Date:
17 June 2024
Relevant legislation:
Misleading commercial practice prohibited under Section 42(1) of the Consumer Protection Act 2007 and as described by section 43(1) and 43 (3)(c ) of the consumer protection Act 2007”.
Entity/Individual:
ITX Retail Ireland Limited
Trading as:
Zara
Trading address:
Liffey Valley Shopping Centre, Fonthill Rd, Palmerston Upper, 57/58, Co. Dublin, D22 KW52
Type of business:
Clothing
Summary:
The CCPC found that the trader engaged in a misleading commercial practice by providing false information in relation to the price of a product and that information would be likely to cause the average consumer to make a transactional decision that they would not otherwise make.
The CCPC served a Compliance Notice on ITX Retail Ireland Limited which took effect on 17 June 2024, directing it to do the following:
- Cease engaging in the misleading commercial practice of providing false information in relation to the price of products, as described by section 43(1) and 43(3)(c) and contrary to section 47 of the Consumer Protection Act 2007.
- Amend its pricing practice to ensure that the price that the consumer has to pay for the product matches the displayed price.
Media enquiries: communications@ccpc.ie