CCPC Christmas Shopping Research 2023


The Competition and Consumer Protection Commission (CCPC) commissioned Ipsos B&A to conduct research into consumer attitudes towards Christmas shopping and spending this year.

The survey was conducted ahead of Christmas over a two-week period in October 2023.

Summary findings include:

  • The average expected spend this Christmas is lower than in 2022. On average consumers expect to spend almost €1,030, with around one in four expecting to spend at least €1,250
  • 45-54 year olds intend to spend the most. Almost half expect to spend at least €1,000, with an average expected spend of €1,334
  • Those with children reported the sharpest decline in expected spending, with anticipated spending levels back to where they were in 2021
  • Expected use of borrowing to fund spending is slightly up on last year: 29% expect to borrow money to pay for Christmas
  • In terms of consumer rights, over half say that the return period depends on the length of the product guarantee/warranty, a figure that has remained unchanged from last year
Attachments:
CCPC Christmas Research 2023
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